KBru Communications was founded in 2013 as a public relations company dedicated to bridging the gap between motorsport brands and the public. With today’s resources and technology, there’s no excuse for brands to not connect with the public, and yet, so many miss the mark by using a uniformed approach. We don’t want to offer better Public Relations by just improving on the same practices of others. We want to offer better Public Relations by doing it different.
Somewhere though the years, public relations has become talking at people, not with them. Press releases with catchy titles are tossed at the fans and media with no further interaction or effort. Too many times, public relations defaults to companies who only care about mainstream media instead of using their own resources to connect with fans, sponsors and all media types.
Simply put: We're passionate about bringing the human aspect back into public relations and making the sport come alive to people.
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Kelly Brouillet, President
Fortunate enough to be involved in the final years of CART, Kelly started volunteering at race events as a teenager. Over the past 17 years, she has been involved in various aspects of the sport, eventually stumbling into Public Relations and Marketing with the Champ Car World Series, Formula BMW and Skip Barber Racing School. In 2012, she joined Team Falken Tire in the American Le Mans Series, working for Derrick Walker. By the end of the year, she started KBru Communications and began taking additional clients in various avenues of motorsport. She has a B.A. in Speech Communications with additional schooling in Computer Programing and Graphic Communications. The KBru Communications client list features drivers and race teams in the IMSA WeatherTech SportsCar Championship, Continental Tire Sports Car Challenge, Pirelli World Challenge, USF2000, IndyCar and the World Endurance Championship. .